Lisa Löhnert 
Excel, Word and Dropbox, and even photos of handwritten notes, were the main means of communicating training plans for many years. That was once upon a time. For most coaches and athletes, digital coaching platforms have long since established themselves and become important tools. There are now various coaching software products on the market. Each product has its strengths and weaknesses. However, the standard features include training planning, evaluation of completed sessions and communication between coach and athlete.
Kickass’ Choice… Azum
After extensive evaluation, we opted for the coaching software from the Swiss start-up Azum software. It is the platform that best supports us in our quest for high-quality coaching and holistic training for our athletes.
On the one hand, the tool offers basic functionalities that are not covered by other providers (more on this in a moment). On the other hand, Azum is an innovative coaching solution that is constantly evolving and keeps coming up with exciting features. As co-owners of Azum, Laura and Philipp also pass on their extensive know-how to the development team in order to continuously improve the coaching software.
Powerful functionalities
Berücksichtigung des individuellen Stoffwechsels
What we particularly like about Azum is that we can provide athletes with highly individualized support. Compared to other platforms, Azum offers the opportunity to coach on the basis of individual metabolic profiles. This means we don’t have to rely on a generic – and often inaccurate – derivation of a functional threshold performance or a best time. Instead, we can rely on values that have been collected in performance diagnostics and accurately reflect the metabolic processes of individual athletes. This allows us to create tailor-made training plans, guide our athletes efficiently towards their goals and minimize the risk of overtraining and injuries.
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Hochwertige Trainings- und Bewegungsvorgaben
Azum is also a great help when it comes to training athletes. By integrating our own videos and images, we can provide precise instructions on how to perform technically complex movements, even if we are unable to coach live on site. This is extremely valuable for strength, swimming and running training in particular.
We can also use instructional texts to provide athletes with information on how to carry out training, the goals of individual sessions and expected adjustments.
Integration der Ernährung
Azum is the first coaching platform that combines training and nutrition. This enables us to offer complete nutrition plans on the one hand, and on the other hand we can provide nutrition recommendations for before, during and after training. This optimizes training stimuli and accelerates recovery.
Idealer Partner für das „Self-Coaching“
In addition to individual coaching for athletes, we can also use Azum to provide optimal support for all those who do not want their own coach but still long for quality and structure in their training. Self-coaches can use the comprehensive Kickass library in KickAss Basic to put together their own training plan according to their goals and availability and upload it to Azum. However, they also benefit from the video and text instructions and are not simply left to their own devices.
Conclusion
The new Azum coaching software differs significantly from other platforms. In particular, Azum takes coaching to a new level by taking into account individual metabolic profiles and the ingenious way in which training plans can be provided with instructional texts and videos.
As Azum is a very young software, some weaknesses can still be identified. However, these are continuously being made up for and the gap to other products has largely been closed.
We are excited to see what new functionalities the Swiss company has in store for us in the coming weeks and months. According to reports, there are more exciting features in the pipeline.
AZUM will certainly continue to support us in our efforts to provide high-quality athlete support and will continue to give us a lot of pleasure.
Time to Kickass: Discover your superpower!
Whether triathlon or running, marathon best time, sub 9 finisher or your first Olympic distance. At Kickass you will find everything you need to achieve your sporting goals.
